(The Christian Headlines) Hallmark Channel veteran Candace Cameron Bure has signed a major deal with rival GAC Media to develop, produce and star in movies and television shows, becoming at least the 11th Hallmark star in recent months to agree to appear in projects for the new family-friendly company.
Bure, according to a news release, will take on a prominent executive role at GAC Media to “oversee and curate programming.” She has agreed to develop and produce original content for GAC Media through her venture, Candy Rock Entertainment, and “create year-round seasonal celebration content” for the company.
GAC Media, launched in 2021 by former Hallmark CEO Bill Abbott, is home to two channels: GAC Family and GAC Living. GAC is an acronym for “Great American Channels.”